Social Marketing Casebook

Electronic Inspection Copy available for instructors here Social Marketing Casebook brings together for the first time a dedicated collection of social marketing case studies and vignettes from around the world. Each case study is explored from the scoping and research stage right through to…

Cartea Social Marketing Casebook este la reduceri

Electronic Inspection Copy available for instructors here Social Marketing Casebook brings together for the first time a dedicated collection of social marketing case studies and vignettes from around the world. Each case study is explored from the scoping and research stage right through to…

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